BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Excel Academy Malaysia - HRD Corp Approved Training Provider - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://www.excelacademy.my
X-WR-CALDESC:Events for Excel Academy Malaysia - HRD Corp Approved Training Provider
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:Asia/Kuala_Lumpur
BEGIN:STANDARD
TZOFFSETFROM:+0800
TZOFFSETTO:+0800
TZNAME:+08
DTSTART:20240101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=Asia/Kuala_Lumpur:20251210T090000
DTEND;TZID=Asia/Kuala_Lumpur:20251210T170000
DTSTAMP:20260619T035535
CREATED:20250425T063949Z
LAST-MODIFIED:20251028T070912Z
UID:13953-1765357200-1765386000@www.excelacademy.my
SUMMARY:HRD Corp Claimable - Microsoft Excel Basic Level: Essentials With AI Tools
DESCRIPTION:Download the Course Brochure Link \nThis course introduces beginners to the fundamental skills required to use Microsoft Excel effectively. Participants will learn how to manage data\, perform basic calculations\, and create simple visualizations. The course also integrates Excel’s AI-powered tools\, enabling participants to enhance productivity\, generate insights\, and automate repetitive tasks with minimal effort. By the end of this course\, learners will be equipped to handle everyday data tasks with confidence and efficiency. \nWhat will you learn in this Microsoft Excel Basic Level: Essentials With AI Tools?\n– Navigate and customize the Excel interface effectively\n– Organize and manage data systematically\n– Use formulas and functions to perform basic calculations\n– Visualize data through simple yet impactful charts\n– Leverage AI tools for automation\, insights and layout optimization. \nCourse Outline\n\nModule 1: Getting Comfortable with The Excel Workspace \n– Navigate the Excel interface\, including the Ribbon\, Quick Access Toolbar\, and Workbook layout.\n– Customize the workspace to improve accessibility and productivity.\n– Learn keyboard shortcuts and practical tips for efficient navigation.\n– Use the AI-powered Tell Me tool to locate features and execute tasks with natural language commands. \nModule 2: Workbook and Worksheet Basics \n– Create\, save\, and organize Excel workbooks in various formats.\n– Manage worksheets\, including adding\, renaming\, copying\, and  deleting them.\n– Explore file formats and their use cases\, such as .xlsx and .csv.\n– Utilize the Ideas Tool for AI-driven suggestions to improve workbook organization and structure. \nModule 3: Data Entry Essentials \n– Enter text\, numbers\, and dates accurately and efficiently.\n– Use AutoFill and AutoComplete to streamline repetitive data tasks.\n– Apply the Flash Fill tool to recognize patterns and automate tasks like reformatting data or extracting details. \nModule 4: Simple Data Formatting \n– Format cells to improve readability\, including applying number formats\, text styles\, and colors.\n– Use borders\, shading\, and alignment options to highlight and organize data.\n– Get formatting recommendations from the Ideas Tool for enhanced visual clarity. \nModule 5: Worksheet Layout and Organization \n– Adjust row heights and column widths to maintain a clean layout.\n– Hide and unhide rows or columns to manage data visibility.\n– Freeze panes to lock specific rows or columns in view while scrolling.\n– Improve layout clarity with AI-driven insights from the Ideas Tool. \nModule 6: Basic Formulas and Functions \n– Write simple formulas for addition\, subtraction\, multiplication\, and division.\n– Use essential functions such as SUM\, AVERAGE\, MIN\, and MAX to analyze data.\n– Leverage the Formula Suggestions tool to receive automated recommendations for applying functions based on data patterns. \nModule 7: Creating Basic Charts For Data Visualization \n– Select and create charts\, including column\, line\, and pie charts\, to represent data visually.\n– Customize chart elements such as titles\, legends\, and data labels for clear communication.\n– Use the Recommended Charts tool to identify the most suitable chart type for your dataset. \nModule 8: Preparing For Printing and Sharing \n– Configure print settings\, such as setting print areas\, adjusting page layouts\, and adding headers/footers.\n– Save files in various formats for easy sharing and collaboration.\n– Use the Page Layout Suggestions tool to optimize layouts for professional and error free printing.
URL:https://www.excelacademy.my/event/hrd-corp-claimable-microsoft-excel-basic-level-essentials-with-ai-tools-11/
LOCATION:Excel Academy\, Excel Academy\, VSQ@PJCC Block 6 Level 5\, Jalan Utara\, Petaling Jaya\, Selangor\, 46200\, Malaysia
CATEGORIES:Microsoft Excel
ATTACH;FMTTYPE=image/webp:https://www.excelacademy.my/wp/wp-content/uploads/2025/04/Dec2025_MicrosoftExcelBasic-2.webp
ORGANIZER;CN="Excel Academy":MAILTO:training@excelacademy.my
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Kuala_Lumpur:20251210T090000
DTEND;TZID=Asia/Kuala_Lumpur:20251210T170000
DTSTAMP:20260619T035535
CREATED:20250425T071303Z
LAST-MODIFIED:20250909T034412Z
UID:13962-1765357200-1765386000@www.excelacademy.my
SUMMARY:HRD Corp Claimable - Capcut For Video Marketing
DESCRIPTION:Download the Course Brochure Link \nThis workshop is designed to empower the participants with the skills and knowledge necessary to create captivating\, professional-quality videos using CapCut video editing application. In today’s digital age\, authenticity in video content holds significant importance. The workshop will cover the full potential of CapCut\, from basic editing techniques to advanced features\, with a focus on producing content that resonates with the target audience. \nWhat will you learn in this CapCut for Video Marketing?\n– Master the basic features and interface of CapCut.\n– Develop storyboarding and scripting skills to create structured\, engaging video content.\n– Explore various editing tools and effects to enhance the quality of the videos.\n– Master the art of audio editing\, including adding background music\, sound effects and adjusting audio levels.\n– Discover advanced editing techniques such as keyframing and transitions.\n– Enhance their photographic mindsets about creating better videos.\n– Engage in hands-on activities and practical exercises.\n– Achieve personal satisfaction in creating their own masterpieces. \nCourse Outline\nModule 1: Introduction to Video Marketing \n– Understand the significance of video marketing in the current market.\n– Identify current trends and consumer behaviors related to video content.\n– Recognize the challenges and opportunities in using video for product marketing. \nModule 2: Introduction to CapCut \n– Navigate CapCut’s Interface with confidence.\n– Familiarize with CapCut’s essential tools and how they can be applied to create visually appealing content.\n– Gain an understanding of how to edit videos efficiently for marketing purposes. \nModule 3: Creating Engaging Video Content \n– Develop engaging video content through effective storyboarding and planning.\n– Create scripts and storyboards that resonate with target audiences and align with the brand’s image.\n– Understand the role of authentic content in building consumer trust and brand loyalty. \nModule 4: Video Editing Using CapCut \n– Utilize advanced CapCut features such as transitions\, effects\, and text overlays.\n– Enhance the presentation of the video by focusing on key visual details.\n– Understand how to craft professional-looking videos that appeal to the target audience market. \nModule 5: Enhancing Videos with CapCut \n– Add music\, voiceovers\, and sound effects to improve the emotional impact of videos.\n– Incorporate branding elements like logo and color schemes to maintain consistency in videos.\n– Finalize and optimize videos for high-quality output across various platforms. \nModule 6: Group Assignment \n– Collaborate effectively within a group to plan\, shoot\, and edit a video.\n– Apply all learned CapCut techniques in a real-world scenario.\n– Create an engaging video in a team.\n– Manage time efficiently during the video production process. \nModule 7: Presentation & Feedback \n– Present video content confidently\, explaining creative and technical decisions.\n– Provide and receive constructive feedback on video creation and editing.\n– Identify areas for improvement in video marketing strategies.\n– Refine future video projects based on peers’ feedback.
URL:https://www.excelacademy.my/event/hrd-corp-claimable-capcut-for-video-marketing-22/
LOCATION:Armada Hotel\, Lot 6\, Lorong Utara C\, Section 52\, Petaling Jaya\, Selangor\, 46200\, Malaysia
CATEGORIES:CapCut for Video Marketing
ATTACH;FMTTYPE=image/webp:https://www.excelacademy.my/wp/wp-content/uploads/2025/04/Dec2025_Capcut.webp
ORGANIZER;CN="Excel Academy":MAILTO:training@excelacademy.my
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Kuala_Lumpur:20251212T090000
DTEND;TZID=Asia/Kuala_Lumpur:20251212T170000
DTSTAMP:20260619T035535
CREATED:20250428T074242Z
LAST-MODIFIED:20250909T040107Z
UID:13968-1765530000-1765558800@www.excelacademy.my
SUMMARY:HRD Corp Claimable - Canva AI Bootcamp: Optimizing Your Design
DESCRIPTION:Download the Course Brochure Link \nThis Canva AI Bootcamp equips participants with the skills to create professional and impactful visuals using Canva’s free features. Designed for professionals across industries\, the course covers advanced design techniques\, AI-powered tools\, and workflow optimization to produce compelling content for marketing\, branding\, and communications. Participants will learn to craft visually consistent materials\, tell engaging visual stories\, and streamline their design process to meet diverse organizational needs effectively. \nWhat will you learn in this Canva AI Bootcamp: Optimizing Your Design\n– Utilize Canva’s free features to produce professional-quality visuals tailored to industry-specific needs.\n– Implement strategic visual storytelling techniques to convey messages effectively across diverse platforms.\n– Leverage AI-powered tools for efficient design creation and workflow optimization.\n– Create cohesive and visually consistent materials\, adhering to brand guidelines\, even with limited resources.\n– Adapt design strategies for multi-platform campaigns that enhance audience engagement.\n– Develop optimized and collaborative workflows using Canva’s free tools. \nCourse Outline\nModule 1: Maximizing Canva Free Features \n– Exploring all functionalities of Canva’s free account\n– Advanced techniques for layouts\, typography\, and color theory\n– Creating and managing reusable templates within the constraints of the free version\n– Analyze and recreate brand-specific visuals using free tools \nModule 2: Strategic Visual Storytelling for Impact \n– Core principles of visual storytelling applicable to various industries\n– Crafting designs that resonate with target audiences\n– Adapting designs for cross-platform use (social media\, presentations\, marketing)\n– Design a visual campaign for a chosen product of service \nModule 3: Branding and Consistency on a Budget \n– Creating a cohesive visual identify using Canva’s free features\n– Developing brand assets\, such as a makeshift brand kit\n– Maintaining consistency in designs across different mediums\n– Build a mini brand kit for an organizational initiative \nModule 4: Leveraging AI-Powered Design Tools \n– Overview of Canva’s AI capabilities\, including Text to Image and design suggestions\n– Practical applications of AI for content enhancement and efficiency\n– Create AI-enhanced graphics for a promotional campaign \nModule 5: Design Optimization and Team Collaboration \n– Best practices for optimizing designs for performance and clarity\n– Exploring Canva’s collaboration features for team projects\n– Publishing and sharing content efficiently within resource constraints\n– Collaborate on a complex project utilizing free collaboration tools
URL:https://www.excelacademy.my/event/hrd-corp-claimable-canva-ai-bootcamp-optimizing-your-design-11/
LOCATION:Excel Academy\, Excel Academy\, VSQ@PJCC Block 6 Level 5\, Jalan Utara\, Petaling Jaya\, Selangor\, 46200\, Malaysia
CATEGORIES:Canva
ATTACH;FMTTYPE=image/webp:https://www.excelacademy.my/wp/wp-content/uploads/2025/04/Dec2025_Canva.webp
ORGANIZER;CN="Excel Academy":MAILTO:training@excelacademy.my
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Kuala_Lumpur:20251216T090000
DTEND;TZID=Asia/Kuala_Lumpur:20251217T170000
DTSTAMP:20260619T035535
CREATED:20250428T074659Z
LAST-MODIFIED:20250909T060056Z
UID:13971-1765875600-1765990800@www.excelacademy.my
SUMMARY:HRD Corp Claimable - Digital Marketing Masterclass
DESCRIPTION:Download the Course Brochure Link \nThe Digital Marketing Masterclass equips participants with the skills to craft impactful campaigns\, optimize websites\, and leverage AI tools for improved online presence and conversions. This hands-on program covers key digital marketing strategies\, including social media\, email marketing\, SEO\, and content creation\, tailored for B2C and B2B industries. Through real-world case studies and practical exercises\, participants will gain actionable insights to drive measurable results in today’s dynamic digital landscape. \nWhat will you learn in this Digital Marketing Masterclass\n– Understand the core principles of digital marketing and its relevance in the modern business ecosystem.\n– Develop\, manage\, and optimize impactful campaigns across Facebook\, Instagram\, and other social media platforms.\n– Craft high-performing email marketing strategies to increase engagement and conversions.\n– Build effective landing pages and websites that enhance user experience and drive conversions.\n– Leverage content marketing to establish authority and foster community growth.\n– Apply SEO best practices to boost website rankings and organic visibility.\n– Incorporate AI tools to streamline campaign management\, content creation\, and analytics.\n– Conduct competitor and demand analysis to refine marketing strategies. \nCourse Outline\nModule 1: Principles of Digital Marketing \n– Overview of an effective digital marketing strategy with AI Overview.\n– Key pillars: content\, social\, email\, SEO\, and analytics.\n– Customer online behavioral journey and consumer trends.\n– Competitor research and demand analysis tools.\n– Incorporating AI for your marketing strategies. \nModule 2: Social Media Marketing (Facebook & Instagram) \n– Structuring campaigns for optimal performance.\n– Targeting audiences\, allocating budgets\, placement and creative enhancement to maximize ROI.\n– Monitoring and measuring your campaign\, A/B test and understand metrics to improve your existing campaign.\n– Leveraging AI to improve campaign performance \nModule 3: Email Marketing Essentials with AI \n– Crafting impactful email content for lead nurturing and retention\n– Segmentation and personalization strategies to boost open and click through-rates\n– Analyzing campaign performance for continuous improvement \nModule 4: Landing Page and Website Optimization \n– Principles and structures of high-converting landing pages\n– Differences between websites and landing pages\, and when to use each\n– How to identify website content and structural gap\, to improve customer journey and conversions \nModule 5: Content Marketing Strategies with AI \n– How to use AI for content marketing and brainstorming\n– Leveraging different AI tools for text\, video & images\n– Researching\, ideating\, and planning content calendars\n– Measuring content effectiveness and adjusting for improved reach and engagement \nModule 6: Search Engine Optimization (SEO) \n– Understanding SEO pillars: technical\, on-page\, and off-page\n– Keyword research for organic search improvement\n– Using AI to Improve SEO content\n– Conducting audits and applying free tools to enhance web performance\n– Best practices to rank on the first page of Google\n– How to measure your SEO performance with tools with AI
URL:https://www.excelacademy.my/event/hrd-corp-claimable-digital-marketing-masterclass-28/
LOCATION:Armada Hotel\, Lot 6\, Lorong Utara C\, Section 52\, Petaling Jaya\, Selangor\, 46200\, Malaysia
CATEGORIES:Digital Marketing
ATTACH;FMTTYPE=image/webp:https://www.excelacademy.my/wp/wp-content/uploads/2025/04/Dec2025_DMM.webp
ORGANIZER;CN="Excel Academy":MAILTO:training@excelacademy.my
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Kuala_Lumpur:20251217T090000
DTEND;TZID=Asia/Kuala_Lumpur:20251218T170000
DTSTAMP:20260619T035535
CREATED:20250428T075101Z
LAST-MODIFIED:20250909T060337Z
UID:13974-1765962000-1766077200@www.excelacademy.my
SUMMARY:HRD Corp Claimable - Microsoft Excel Intermediate and Advanced Level: Data Management With AI Tools
DESCRIPTION:Download the Course Brochure Link \nThis course equips professionals with advanced Excel techniques and introduces AI-powered tools to optimize data management\, analysis\, and reporting. Participants will explore Excel’s advanced features alongside AI integrations to automate repetitive tasks\, enhance predictive modeling\, and create dynamic visualizations with minimal effort. \nWhat will you learn in this Microsoft Excel Intermediate and Advanced Level: Data Management with AI Tools\n– Efficiently manage and organize large datasets using complex sorting\, filtering\, and database functions.\n– Automate error-checking and validation tasks using AI-enhanced features.\n– Create visually compelling reports and dashboards using AI-assisted design recommendations.\n– Leverage AI tools to identify patterns and trends in large datasets.\n– Streamline repetitive tasks by combining Excel macros with AI-powered workflows.\n– Enhance decision-making with predictive modeling and AI-driven scenario analysis.\n– Build dynamic PivotTables and PivotCharts enriched with AI insights for data storytelling. \nCourse Outline\nModule 1: Advanced Data Management \n– Sorting and Filtering by Multiple Criteria\n– Custom Sorting and Advanced Filter Options\n– Data Cleaning with AI Assistance (e.g.\, ChatGPT or Power Query with AI integration) \nModule 2: Database Functions For Data Accuracy \n– Applying Subtotals\, Custom Sorts\, and Multi-Level Validation\n– Customizing Error Messages and Data Validation Rules\n– Extracting Online Data using AI Formulas \nModule 3: Using and Customizing Templates \n– Modifying Workbook Templates\n– Accessing Online Templates\n– Creating Custom Templates with AI-Driven Suggestions\n– Using AI Translate for Multi Language Data \nModule 4: Advanced Charting and Visualization \n– Understanding Search Engine Rankings and Keyword Research\n– Technical\, On-Page\, and Off-page SEO Methods\n– Using Free and AI-driven SEO Tools for Optimization and rankings \nModule 5: Advanced Data Analysis With DAX And AI \n– Combined Chart Types and Secondary Axes\n– Formatting and Customizing Chart Elements\n– AI-Assisted Chart Recommendations (e.g.\, in Excel 365 Insights)\n– Applying Sparklines for In-Cell Visualization \nModule 6: Advanced Filtering Techniques \n– Filtering Data by Complex Criteria\n– Using Database Functions (DSUM\, DAVERAGE)\n– Extracting Unique Values and Removing Duplicates Using AI \nModule 7: Securing Data With Worksheet Protection \n– Protecting Worksheets and Workbooks with Passwords\n– Allowing Selective Editing\n– Managing Permissions for Workbook Sharing \nModule 8: Auditing Tools and Range Names \n– Assigning and Managing Range Names\n– Using Auditing Arrows and Formula Auditing\n– Locating and Correcting Errors with Trace Features \nModule 9: Importing and Exporting Data \n– Importing External Data\n– Exporting Data for Use in Other Applications\n– AI-Based Data Cleaning and Formatting \nModule 10: Using Advanced Functions For Analysis \n– Logical Functions (IF\, AND\, OR)\n– Lookup Functions (VLOOKUP\, HLOOKUP\, INDEX\, MATCH)\n– Statistical Functions (COUNTIF\, RANK) \nModule 11: Pivottables and Pivotcharts \n– Constructing and Formatting PivotTables\n– Grouping Data\, Adding Filters\, and Using Slicers\n– AI-Powered Data Insights for PivotTables \nModule 12: Scenario Analysis and Data Tables \n– Setting Up Scenarios for “What-If” Analysis\n– Creating and Managing Data Tables\n– Generating Scenario Summaries with Predictive AI Tools \nModule 13: Collaborative Workbook Tracking \n– Tracking Changes and Reviewing History\n– Comparing and Merging Workbooks\n– AI-powered Version Management \nModule 14: Conditional Formatting and Custom Formats \n– Applying Data Bars\, Color Scales\, and Icon Sets\n– Creating Custom Number Formats\n– AI-Based Recommendations for Formatting \nModule 15: Automating Tasks With Macros \n– Recording and Running Macros\n– Editing Macros for Flexibility\n– Assigning Macros to Buttons and Quick Access Toolbar
URL:https://www.excelacademy.my/event/hrd-corp-claimable-microsoft-excel-intermediate-and-advanced-level-data-management-with-ai-tools-9/
LOCATION:Armada Hotel\, Lot 6\, Lorong Utara C\, Section 52\, Petaling Jaya\, Selangor\, 46200\, Malaysia
CATEGORIES:Microsoft Excel
ATTACH;FMTTYPE=image/webp:https://www.excelacademy.my/wp/wp-content/uploads/2025/04/Dec2025_MicrosoftExcelIntermediateAdvanced.webp
ORGANIZER;CN="Excel Academy":MAILTO:training@excelacademy.my
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Kuala_Lumpur:20251218T090000
DTEND;TZID=Asia/Kuala_Lumpur:20251218T170000
DTSTAMP:20260619T035535
CREATED:20250425T071747Z
LAST-MODIFIED:20251118T062559Z
UID:13965-1766048400-1766077200@www.excelacademy.my
SUMMARY:HRD Corp Claimable - Introduction To AI Tools: Enhancing Office Productivity
DESCRIPTION:Download the Course Brochure Link \nIn today’s dynamic digital landscape\, this comprehensive one-day training program empowers professionals to harness the transformative potential of AI tools across diverse business functions. Participants will explore cutting-edge platforms like ChatGPT\, GoogleGemini\, and Microsoft Copilot\, gaining practical skills to automate routine tasks\, optimize workflows\, and drive organizational productivity in marketing\, human resources\, customer service\, and financial operations. Through a strategic blend of theoretical insights and hands-on exercises\, attendees will learn to generate high-quality professional content\, navigate ethical AI implementation\, and unlock innovative solutions that provide a competitive edge in the rapidly evolving workplace technology ecosystem. \nWhat will you learn in this Introduction To AI Tools: Enhancing Office Productivity\n– Develop a comprehensive understanding of AI applications across marketing\, HR\, customer service\, and finance\, mastering leading platforms like ChatGPT\, Gemini\, and Copilot to enhance cross-functional productivity.\n– Acquire advanced prompt engineering skills to create high-quality\, context-specific AI interactions\, enabling efficient automation of routine tasks and innovative workflow optimization.\n– Implement AI tools strategically while navigating ethical considerations\, including  data privacy\, bias mitigation\, and responsible AI usage across different organizational contexts.\n– Gain practical\, hands-on experience creating AI-powered reports\, communication materials\, and solution strategies through real-world scenario exercises and advanced content generation techniques. \nCourse Outline\nModule 1: AI Fundamentals and Organizational Transformation \n– Artificial Intelligence Landscape\n– Core AI Concepts\n– Machine Learning\n– Generative AI Principles\n– AI’s Strategic Role in Modern Organizations \nModule 2: Comprehensive Prompt Engineering \n– Fundamentals of Effective Prompting\n– Types of Prompts\n– Elements of Powerful Prompts\n– Crafting Precise and Contextual Interactions\n– Advanced Prompting Techniques\n– Hands-On Prompt Optimization Exercises\n– Web Search Integration with AI Tools \nModule 3: Departmental AI Application \n– Marketing Strategies\n– Content Creation Techniques\n– Market Research and Trend Analysis\n– Audience Segmentation\n– Personalization Strategies\n– Creative Brainstorming\n– A/B Testing Optimization \n– Human Resources Innovations\n– Recruitment Process Enhancement\n– Employee Onboarding Automation\n– Training and Development Programs\n– Performance Management\n– Candidate Screening\n– Employee Development Planning \n– Customer Service Transformation\n– AI-Powered Customer Interaction\n– Chatbot Development\n– Personalized Query Resolution\n– Feedback Collection Mechanisms\n– Knowledge Base Creation\n– Efficient Data Management \n– Financial Operations Optimization\n– Financial Reporting Automation\n– Market Analysis Tools\n– Risk Management Strategies\n– Investment Insights Generation\n– Data Analysis and Reporting\n– Process Automation Techniques \nModule 4: Advanced Content and Communication Skills \n– Professional Document Generation\n– Email and Communication Drafting\n– Translation and Proofreading\n– Tone and Style Customization\n– Preventing Common AI Content Pitfalls \nModule 5: Creative and Visual AI Applications \n– Image Generation Techniques\n– Visual Content Creation\n– Creative Storytelling\n– Preventing AI Hallucinations\n– Tools: Midjourney\, DALL-E \nModule 6: Ethical AI and Responsible Implementation \n– Data Privacy Considerations\n– Bias Mitigation Strategies\n– Intellectual Property Awareness\n– Compliance and Ethical Guidelines\n– Transparency in AI Interactions
URL:https://www.excelacademy.my/event/hrd-corp-claimable-introduction-to-ai-tools-enhancing-office-productivity-6/
LOCATION:Armada Hotel\, Lot 6\, Lorong Utara C\, Section 52\, Petaling Jaya\, Selangor\, 46200\, Malaysia
CATEGORIES:ChatGPT
ATTACH;FMTTYPE=image/webp:https://www.excelacademy.my/wp/wp-content/uploads/2025/04/Dec2025_IntroductionToAITools-1.webp
ORGANIZER;CN="Excel Academy":MAILTO:training@excelacademy.my
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Kuala_Lumpur:20251219T090000
DTEND;TZID=Asia/Kuala_Lumpur:20251219T170000
DTSTAMP:20260619T035535
CREATED:20250428T075504Z
LAST-MODIFIED:20250909T060653Z
UID:13977-1766134800-1766163600@www.excelacademy.my
SUMMARY:HRD Corp Claimable - ChatGPT and AI Tools: Content Creation and Marketing
DESCRIPTION:Download the Course Brochure Link \nThis training empowers participants to harness the potential of ChatGPT\, Gemini\, Co-Pilot and other AI tools for effective content creation and digital marketing. It provides a comprehensive understanding of leveraging AI to brainstorm ideas\, create impactful campaigns\, optimize performance\, and boost productivity. With a focus on real-world applications\, participants will explore case studies\, master AI-powered strategies\, and learn how to seamlessly integrate these tools into their marketing workflows to achieve measurable results. \nWhat will you learn in this ChatGPT and AI Tools : Content Creation and Marketing\n– Gain insights into AI trends and their impact on content marketing strategies\n– Learn to use AI Tools for brainstorming\, content ideation\, and creation\n– Enhance productivity with AI-powered tools for social media\, analytics\, and copywriting\n– Understand how to optimize campaigns with AI insights and troubleshoot for better performance\n– Explore the practical application of AI tools to improve creativity and efficiency in digital marketing campaigns. \nCourse Outline\nModule 1: Digital Trends and AI Overview \n– Explore the pillars of digital marketing and AI integration\n– Analyze Malaysia’s 2024 digital trends and market demand\n– use industry tools for research and data-driven decision-making \nModule 2: AI in Content Marketing \n– Leverage AI for content ideation\, planning\, and creation\n– Craft engaging marketing content using AI-generated insights\n– Prompt structure and format for writing and scripting \nModule 3: AI in Analytics and Website Optimization \n– Utilize Google Analytics 4 and Search Console for performance tracking\n– Optimize SEO with AI-suggested keywords\, title & description\n– How to use AI to analyze\, plan and improve your website traffic \nModule 4: AI in Social Media Marketing \n– Use AI-powered tools like Meta Advantage+ to improve campaigns\n– Learn strategies for setting up\, monitoring\, and optimizing social campaigns\n– Troubleshoot and enhance campaign performance using AI insights \nModule 5: Productivity and Creativity with AI \n– Explore AI tools for voice cloning\, avatar creation\, and proposal writing\n– Evaluate the strengths and limitation of various AI tools for marketing\n– Using AI to enhance images and design for your marketing campaign
URL:https://www.excelacademy.my/event/hrd-corp-claimable-chatgpt-and-ai-tools-content-creation-and-marketing-11/
LOCATION:Armada Hotel\, Lot 6\, Lorong Utara C\, Section 52\, Petaling Jaya\, Selangor\, 46200\, Malaysia
CATEGORIES:ChatGPT
ATTACH;FMTTYPE=image/webp:https://www.excelacademy.my/wp/wp-content/uploads/2025/04/Dec2025_ChatGPTAITools.webp
ORGANIZER;CN="Excel Academy":MAILTO:training@excelacademy.my
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Kuala_Lumpur:20251222T090000
DTEND;TZID=Asia/Kuala_Lumpur:20251223T170000
DTSTAMP:20260619T035535
CREATED:20250428T075906Z
LAST-MODIFIED:20250428T075906Z
UID:13980-1766394000-1766509200@www.excelacademy.my
SUMMARY:HRD Corp Claimable - Social Media Marketing
DESCRIPTION:Download the Course Brochure Link \nThis course is designed to provide a deep dive into social media marketing\, focusing on key platforms such as Facebook\, Instagram\, LinkedIn\, and TikTok. Participants will learn how to create compelling content\, analyze performance metrics\, and implement innovative strategies to engage audiences effectively. \nWhat will you learn in this Social Media Marketing?\n\nMaster essential social media marketing principles and trends.\nDevelop powerful copywriting\, content creation\, and video marketing skills.\nUnderstand audience behaviors\, media strategies\, and platform-specific opportunities.\nOptimize ad performance with data-driven insights and advanced tools.\nExplore loyalty marketing concepts and build strategies for customer retention.\n\nCourse Outline\nModule 1: Understanding Social Media Marketing \n\nMaster the fundamentals of social media marketing\nConduct a social media audit to assess your brand’s performance\nApply the SOSTAC marketing and RACE Model for strategic planning.\nExplore trends and growth opportunities in the social media landscape.\n\nModule 2: Content Marketing Essentials \n\nDiscover the impact of innovative content marketing strategies.\nHone your copywriting skills and learn advanced techniques.\nDive into video marketing and its role in modern campaigns.\nDevelop content strategies aligned with customer personas and the Buyer’s journey.\n\nModule 3: Social Media Campaign Conceptualization \n\nDifferentiate between online and traditional media opportunities.\nStrategically select channels\, formats\, and ad placements.\nCreate compelling ad creatives and overcome online advertising challenges.\n\nModule 4: Facebook and Instagram Marketing \n\nOptimize profiles for business success on Facebook and Instagram.\nLeverage audience analytics to refine ad performance.\nMaximize Return on Ads Spent (ROAS) with targeted strategies.\n\nModule 5: LinkedIn and TikTok Marketing \n\nExplore LinkedIn for professional engagement and lead generation.\nHarness TikTok’s unique format for creative\, viral marketing campaigns.\nAnalyze trends and adapt strategies for diverse audiences.\n\nModule 6: Analytics and Data-Driven Strategies \n\nUtilize Facebook Insights and platform analytics effectively\nCalculate and optimize Return on Ads Spent (ROAS)\nConduct competitor analysis to sharpen your campaigns\nRefine strategies with actionable data insights.\n\nModule 7: AI Tools For Social Media Marketing \n\nDiscover AI-driven tools for customer engagement and ROI improvement\nLearn how to integrate AI into marketing strategies for greater impact\nStay ahead with continuous learning and AI adaptations
URL:https://www.excelacademy.my/event/hrd-corp-claimable-social-media-marketing-15/
LOCATION:Armada Hotel\, Lot 6\, Lorong Utara C\, Section 52\, Petaling Jaya\, Selangor\, 46200\, Malaysia
CATEGORIES:Social Media Marketing
ATTACH;FMTTYPE=image/webp:https://www.excelacademy.my/wp/wp-content/uploads/2025/04/Dec2025_SocialMedia.webp
ORGANIZER;CN="Excel Academy":MAILTO:training@excelacademy.my
END:VEVENT
END:VCALENDAR