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X-WR-CALNAME:Excel Academy Malaysia - HRD Corp Approved Training Provider
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DTSTART:20240101T000000
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BEGIN:VEVENT
DTSTART;TZID=Asia/Kuala_Lumpur:20250507T090000
DTEND;TZID=Asia/Kuala_Lumpur:20250507T170000
DTSTAMP:20260619T145808
CREATED:20250206T014901Z
LAST-MODIFIED:20250320T071242Z
UID:13626-1746608400-1746637200@www.excelacademy.my
SUMMARY:HRD Corp Claimable - Microsoft Excel Basic Level: Essentials With AI Tools
DESCRIPTION:Download the Course Brochure Link \nThis course introduces beginners to the fundamental skills required to use Microsoft Exceleffectively. Participants will learn how to manage data\, perform basic calculations\, andcreate simple visualizations. The course also integrates Excel’s AI-powered tools\, enablingparticipants to enhance productivity\, generate insights\, and automate repetitive tasks withminimal effort. By the end of this course\, learners will be equipped to handle everyday datatasks with confidence and efficiency. \nWhat will you learn in this Microsoft Excel Basic Level: Essentials With AI Tools?\n– Navigate and customize the Excel interface effectively\n– Organize and manage data systematically\n– Use formulas and functions to perform basic calculations\n– Visualize data through simple yet impactful charts\n– Leverage AI tools for automation\, insights and layout optimization. \nCourse Outline\n\nModule 1: Getting Comfortable with The Excel Workspace \n– Navigate the Excel interface\, including the Ribbon\, Quick Access Toolbar\, and Workbook layout.\n– Customize the workspace to improve accessibility and productivity.\n– Learn keyboard shortcuts and practical tips for efficient navigation.\n– Use the AI-powered Tell Me tool to locate features and execute tasks with natural language commands. \nModule 2: Workbook and Worksheet Basics \n– Create\, save\, and organize Excel workbooks in various formats.\n– Manage worksheets\, including adding\, renaming\, copying\, and  deleting them.\n– Explore file formats and their use cases\, such as .xlsx and .csv.\n– Utilize the Ideas Tool for AI-driven suggestions to improve workbook organization and structure. \nModule 3: Data Entry Essentials \n– Enter text\, numbers\, and dates accurately and efficiently.\n– Use AutoFill and AutoComplete to streamline repetitive data tasks.\n– Apply the Flash Fill tool to recognize patterns and automate tasks like reformatting data or extracting details. \nModule 4: Simple Data Formatting \n– Format cells to improve readability\, including applying number formats\, text styles\, and colors.\n– Use borders\, shading\, and alignment options to highlight and organize data.\n– Get formatting recommendations from the Ideas Tool for enhanced visual clarity. \nModule 5: Worksheet Layout and Organization \n– Adjust row heights and column widths to maintain a clean layout.\n– Hide and unhide rows or columns to manage data visibility.\n– Freeze panes to lock specific rows or columns in view while scrolling.\n– Improve layout clarity with AI-driven insights from the Ideas Tool. \nModule 6: Basic Formulas and Functions \n– Write simple formulas for addition\, subtraction\, multiplication\, and division.\n– Use essential functions such as SUM\, AVERAGE\, MIN\, and MAX to analyze data.\n– Leverage the Formula Suggestions tool to receive automated recommendations forapplying functions based on data patterns. \nModule 7: Creating Basic Charts For Data Visualization \n– Select and create charts\, including column\, line\, and pie charts\, to represent data visually.\n– Customize chart elements such as titles\, legends\, and data labels for clear communication.\n– Use the Recommended Charts tool to identify the most suitable chart type for your dataset. \nModule 8: Preparing For Printing and Sharing \n– Configure print settings\, such as setting print areas\, adjusting page layouts\, and adding headers/footers.\n– Save files in various formats for easy sharing and collaboration.\n– Use the Page Layout Suggestions tool to optimize layouts for professional and errorfree printing.
URL:https://www.excelacademy.my/event/hrd-corp-claimable-microsoft-excel-basic-level-essentials-with-ai-tools-4/
LOCATION:Excel Academy\, Excel Academy\, VSQ@PJCC Block 6 Level 5\, Jalan Utara\, Petaling Jaya\, Selangor\, 46200\, Malaysia
CATEGORIES:Microsoft Excel
ATTACH;FMTTYPE=image/webp:https://www.excelacademy.my/wp/wp-content/uploads/2025/02/May2025_MicrosoftExcelBasic.webp
ORGANIZER;CN="Excel Academy":MAILTO:training@excelacademy.my
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Kuala_Lumpur:20250508T090000
DTEND;TZID=Asia/Kuala_Lumpur:20250508T170000
DTSTAMP:20260619T145808
CREATED:20250206T015407Z
LAST-MODIFIED:20250320T072141Z
UID:13629-1746694800-1746723600@www.excelacademy.my
SUMMARY:HRD Corp Claimable - Essential Strategies For Recruitment And Talent Acquisition
DESCRIPTION:Download the Course Brochure Link \nThis course empowers recruiters with the essential skills\, knowledge\, and best practicesneeded to identify and select the most suitable candidates. By contributing to the success ofthe organization’s talent acquisition efforts\, participants will gain the confidence and tools tobecome effective hiring managers. The structured program includes hands-on practicalsessions designed to inspire and equip participants with the skills they can implement. \nWhat will you learn in this Essential Strategies For Recruitment And Talent Acquisition\n– Discover strategies to attract top candidates and make your organization stand out in acompetitive job market.\n– Master sourcing techniques like job boards\, social media\, and networking to build astrong candidate pipeline.\n– Sharpen your skills in evaluating resumes\, conducting impactful interviews\, andassessing candidates for cultural fit.\n– Track and analyze key recruitment metrics to enhance your recruitment processeffectively. \nCourse Outline\nModule 1: Introduction \n– What is Talent Acquisition?\n– Acquisition Flow\n– Proactive and Reactive Recruitment\n– External and Internal Recruitment Methods \nModule 2: Gear Up \n– Define key job requirements to attract ideal candidates.\n– Explore other job requirements – job context\, classification\, etc\n– Hands-on Activity: Developing A Clear and Unbiased Job Description. \nModule 3: Effective Screening and Selection Process \n– Identify top candidates\n– Cultivate a diverse talent pool \nModule 4: The Interview \n– Types of Interviews\n– Types of Interview Questions\n– The DO’s of Interviews\n– Evaluate\n– Select & Offer \nModule 5: Enhance Candidate Experience \n– Prepare the candidate for the interview\n– Tailor the interview process to create a meaningful connection\n– Attentively address the candidate’s questions and concerns\n– Hands-on Activity: Mock Interview \nModule 6: What Next?\n \n– Measure and evaluate\n– Various methods to use \nModuel 7: Conclusion \n– Summary\n– Questions and Answerses
URL:https://www.excelacademy.my/event/hrd-corp-claimable-essential-strategies-for-recruitment-and-talent-acquisition-2/
LOCATION:Armada Hotel\, Lot 6\, Lorong Utara C\, Section 52\, Petaling Jaya\, Selangor\, 46200\, Malaysia
CATEGORIES:Human Resource
ATTACH;FMTTYPE=image/webp:https://www.excelacademy.my/wp/wp-content/uploads/2025/02/May2025_Essentialstrategiesforrecruitmentandtalentacquisition.webp
ORGANIZER;CN="Excel Academy":MAILTO:training@excelacademy.my
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Kuala_Lumpur:20250514T090000
DTEND;TZID=Asia/Kuala_Lumpur:20250515T170000
DTSTAMP:20260619T145808
CREATED:20250206T021731Z
LAST-MODIFIED:20250325T034400Z
UID:13632-1747213200-1747328400@www.excelacademy.my
SUMMARY:HRD Corp Claimable - Microsoft Power Query with AI Tools: Data Cleansing and Processing
DESCRIPTION:Download the Course Brochure Link \nThis two-day course combines the robust data processing capabilities of Microsoft Power Query with the efficiency of AI tools to empower participants in performing advanced data cleansing and transformation tasks. Through practical exercises and real-world applications\, participants will learn how to automate data workflows\, handle complex transformations\, and use AI-enhanced features to streamline data management. By the end of the course\, attendees will be well-equipped to handle diverse data scenarios with confidence and efficiency. \nWhat will you learn in this Microsoft Power Query with AI Tools: Data Cleansing and Processing\n– Confidently navigate Microsoft Power Query\, understanding its interface and purpose in data processing.\n– Import and manage data from various sources\, leveraging parameters for dynamic connections.\n– Perform basic and advanced data cleansing techniques\, including filtering\, sorting\, and heandling duplicates.\n– Apply AI tools for intelligent data insights\, error detection\, and automation of repetitive tasks.\n– Execute complex transformations\, such as pivoting\, unpivoting\, and aggregating data.\n– Optimize data workflows with error handling\, query optimization\, and best practices.\n– Utilize Power Query M language for creating custom functions and automating processes. \nCourse Outline\n\nModule 1: Introduction to Microsoft Power Query and AI Tools \n– Overview of Microsoft Power Query and its role in data transformation.\n– Introduction to AI tools for data automation and intelligent insights.\n– Exploring the Power Query Editor interface. \nModule 2: Connecting to Data Sources \n– Importing data from various platforms (Excel\, CSV\, databases\, web\, etc.).\n– Using parameters for dynamic and flexible connections.\n– Understanding query folding for efficient data processing. \nModule 3: Basic Data Transformations \n– Filtering and sorting data for better organization.\n– Handling duplicates\, null values\, and data type conversions.\n– Introduction to AI-powered error detection and correction. \nModule 4: Advanced Data Transformations \n– Text and date transformations for precise data adjustments.\n– Creating custom and conditional columns using Power Query expressions.\n– Utilizing AI tools to predict data patterns and generate insights. \nModule 5: Combining Queries and Managing Relationships \n– Understanding query dependencies and join types.\n– Merging and appending queries effectively.\n– Managing relationships between queries for integrated workflows. \nModule 6: Error Handling and Query Optimization \n– Identifying and resolving errors in Power Query.\n– Optimizing query performance for large datasets.\n– Best practices for building reliable and efficient data workflows. \nModule 7: Automating Progresses with Power Query and AI Tools \n– Introduction to Power Query M language for custom functions.\n– Automating repetitive tasks using AI-enhanced tools.\n– Integrating Power Query processes seamlessly into Excel workflows.
URL:https://www.excelacademy.my/event/hrd-corp-claimable-microsoft-power-query-with-ai-tools-data-cleansing-and-processing-2/
LOCATION:Armada Hotel\, Lot 6\, Lorong Utara C\, Section 52\, Petaling Jaya\, Selangor\, 46200\, Malaysia
CATEGORIES:Microsoft Power Query
ATTACH;FMTTYPE=image/webp:https://www.excelacademy.my/wp/wp-content/uploads/2025/02/May2025_MicrosoftPowerQuery-1.webp
ORGANIZER;CN="Excel Academy":MAILTO:training@excelacademy.my
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Kuala_Lumpur:20250515T090000
DTEND;TZID=Asia/Kuala_Lumpur:20250515T170000
DTSTAMP:20260619T145808
CREATED:20250206T022242Z
LAST-MODIFIED:20250320T072303Z
UID:13635-1747299600-1747328400@www.excelacademy.my
SUMMARY:HRD Corp Claimable - Canva AI Bootcamp: Optimizing Your Design
DESCRIPTION:Download the Course Brochure Link \nThis Canva AI Bootcamp equips participants with the skills to create professional and impactful visuals using Canva’s free features. Designed for professionals across industries\, the course covers advanced design techniques\, AI-powered tools\, and workflow optimization to produce compelling content for marketing\, branding\, and communications. Participants will learn to craft visually consistent materials\, tell engaging visual stories\, and streamline their design process to meet diverse organizational needs effectively. \nWhat will you learn in this Canva AI Bootcamp: Optimizing Your Design\n– Utilize Canva’s free features to produce professional-quality visuals tailored to industry-specific needs.\n– Implement strategic visual storytelling techniques to convey messages effectively acrossdiverse platforms.\n– Leverage AI-powered tools for efficient design creation and workflow optimization.\n– Create cohesive and visually consistent materials\, adhering to brand guidelines\, even withlimited resources.\n– Adapt design strategies for multi-platform campaigns that enhance audience engagement.\n– Develop optimized and collaborative workflows using Canva’s free tools. \nCourse Outline\nModule 1: Maximizing Canva Free Features \n– Exploring all functionalities of Canva’s free account\n– Advanced techniques for layouts\, typography\, and color theory\n– Creating and managing reusable templates within the constraints of the free version\n– Analyze and recreate brand-specific visuals using free tools \nModule 2: Strategic Visual Storytelling for Impact \n– Core principles of visual storytelling applicable to various industries\n– Crafting designs that resonate with target audiences\n– Adapting designs for cross-platform use (social media\, presentations\, marketing)\n– Design a visual campaign for a chosen product of service \nModule 3: Branding and Consistency on a Budget \n– Creating a cohesive visual identify using Canva’s free features\n– Developing brand assets\, such as a makeshift brand kit\n– Maintaining consistency in designs across different mediums\n– Build a mini brand kit for an organizational initiative \nModule 4: Leveraging AI-Powered Design Tools \n– Overview of Canva’s AI capabilities\, including Text to Image and design suggestions\n– Practical applications of AI for content enhancement and efficiency\n– Create AI-enhanced graphics for a promotional campaign \nModule 5: Design Optimization and Team Collaboration \n– Best practices for optimizing designs for performance and clarity\n– Exploring Canva’s collaboration features for team projects\n– Publishing and sharing content efficiently within resource constraints\n– Collaborate on a complex project utilizing free collaboration tools
URL:https://www.excelacademy.my/event/hrd-corp-claimable-canva-ai-bootcamp-optimizing-your-design-4/
LOCATION:Armada Hotel\, Lot 6\, Lorong Utara C\, Section 52\, Petaling Jaya\, Selangor\, 46200\, Malaysia
CATEGORIES:Canva
ATTACH;FMTTYPE=image/webp:https://www.excelacademy.my/wp/wp-content/uploads/2025/02/May2025_Canva.webp
ORGANIZER;CN="Excel Academy":MAILTO:training@excelacademy.my
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Kuala_Lumpur:20250520T090000
DTEND;TZID=Asia/Kuala_Lumpur:20250521T170000
DTSTAMP:20260619T145808
CREATED:20250206T065858Z
LAST-MODIFIED:20250320T072353Z
UID:13641-1747731600-1747846800@www.excelacademy.my
SUMMARY:HRD Corp Claimable - Search Engine Optimization (SEO) and Search Engine Marketing (SEM)
DESCRIPTION:Download the Course Brochure Link \nThe SEO and SEM Workshop equips participants with essential skills to enhance online visibility\, drive targeted traffic\, and generate leads through effective search engine strategies. By mastering SEO fundamentals\, keyword research\, and website optimization\, along with crafting high-performing Google Ads campaigns\, participants will learn actionable techniques to improve search rankings\, boost conversions\, and reduce advertising costs. This hands-on program combines theoretical insights with practical exercises\, ensuring attendees leave with the tools and confidence to implement sustainable digital growth strategies. \nWhat will you learn in this Search Engine Optimization and Search Engine Marketing\n– Understand SEO fundamentals and how it impacts search rankings and websiteperformance.\n– Conduct keyword research and implement strategies for better content targeting.\n– Build and optimize Google Ads campaigns to drive quality traffic.\n– Apply on-page\, off-page\, and technical SEO practices for comprehensive website optimization.\n– Use analytics tools to measure and refine SEO and SEM performance.\n– Develop link-building strategies to improve domain authority and organic reach.\n– Enhance Google Business Profiles for local SEO benefits. \nCourse Outline\nModule 1: Fundamentals of SEO \n– Key concepts and relationship between organic and paid search.\n– Case studies: Amateur SEO mistakes\n– The three pillars of SEO: technical\, on-page\, and off-page.\n– Debunking common SEO myths.\n– Measuring and tracking SEO performance in-depth with heatmap tools\, Google Search Console and Google Analytics 4. \nModule 2: Keyword Research \n– Types of keywords in SEO for traffic and conversion.\n– Conducting effective keyword research for volume\, competition with AI.\n– Keyword optimization strategies for maximum impact and ranking. \nModule 3: Content Strategies for SEO \n– Understand the E-EAT concept.\n– On-page SEO essentials: meta titles\, descriptions\, and headings.\n– Image optimization and URL structuring strategies.\n– Tools to for writing SEO-friendly content that converts. \nModule 4: Off-Page SEO \n– Intermediate link-building strategies and best practices.\n– Effective backlinking strategies and competitor analysis.\n– Checklist for implementing off-page SEO techniques.\n– Buying backlinks\, removing SPAM links and identifying link building opportunities.\n– Managing local SEO with Google Business Profiles. \nModule 5: Technical SEO \n– Improving website speed\, performance and mobile-friendliness.\n– Understand the limitation of technical SEO\, best practices & common mistakes people do.\n– Identifying and fixing duplicate content with different SEO free tools.\n– Google Search Console strategies to identify links error\, indexing issue\, Google penalty & simple ways to fix SEO technical issue. \nModule 6: Fundamentals of Google Ads \n– Overview of Google Ads objectives and campaign structures.\n– Setting up keywords\, must use ad assets\, bid strategies\, and targeting.\n– Creating compelling ad copy for higher click-through rates and conversion. \nModule 7: Google Ads Optimization Strategies \n– Researching and refining keywords with free tools.\n– Implementing negative keywords to minimize wasted ads spending.\n– Optimizing campaigns using search term reports and performance data. \nModule 8: Measuring Google Ads Campaign \n– 10 different ideas to optimize your Google ads campaign.\n– Understand and prioritizing important Google ads metrics.\n– Learn conversion tracking and Google keyword planner.\n– How to reduce cost per click and improve your conversion with landing page. \nModule 9: Landing Page Optimization \n– How to lower Cost Per Click through landing page optimization.\n– Landing page best practices\, design and strategies for maximum conversion.\n– Website vs landing page use case for Google ads and SEO.\n– Google ads funnel for conversion\, retention and optimization.
URL:https://www.excelacademy.my/event/hrd-corp-claimable-search-engine-optimization-seo-and-search-engine-marketing-sem-3/
LOCATION:Armada Hotel\, Lot 6\, Lorong Utara C\, Section 52\, Petaling Jaya\, Selangor\, 46200\, Malaysia
CATEGORIES:SEO & SEM
ATTACH;FMTTYPE=image/webp:https://www.excelacademy.my/wp/wp-content/uploads/2025/02/May2025_SEOSEM.webp
ORGANIZER;CN="Excel Academy":MAILTO:training@excelacademy.my
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Kuala_Lumpur:20250521T090000
DTEND;TZID=Asia/Kuala_Lumpur:20250522T170000
DTSTAMP:20260619T145808
CREATED:20250206T070614Z
LAST-MODIFIED:20250325T033927Z
UID:13644-1747818000-1747933200@www.excelacademy.my
SUMMARY:HRD Corp Claimable - Microsoft Excel Intermediate and Advanced Level: Data Management With AI Tools
DESCRIPTION:Download the Course Brochure Link \nThis course equips professionals with advanced Excel techniques and introduces AI-powered tools to optimize data management\, analysis\, and reporting. Participants willexplore Excel’s advanced features alongside AI integrations to automate repetitive tasks\,enhance predictive modeling\, and create dynamic visualizations with minimal effort. \nWhat will you learn in this Microsoft Excel Intermediate and Advanced Level: Data Management with AI Tools\n– Efficiently manage and organize large datasets using complex sorting\, filtering\, anddatabase functions.\n– Automate error-checking and validation tasks using AI-enhanced features.\n– Create visually compelling reports and dashboards using AI-assisted design recommendations.\n– Leverage AI tools to identify patterns and trends in large datasets.\n– Streamline repetitive tasks by combining Excel macros with AI-powered workflows.\n– Enhance decision-making with predictive modeling and AI-driven scenario analysis.\n– Build dynamic PivotTables and PivotCharts enriched with AI insights for data storytelling. \nCourse Outline\nModule 1: Advanced Data Management \n– Sorting and Filtering by Multiple Criteria\n– Custom Sorting and Advanced Filter Options\n– Data Cleaning with AI Assistance (e.g.\, ChatGPT or Power Query with AI integration) \nModule 2: Database Functions For Data Accuracy \n– Applying Subtotals\, Custom Sorts\, and Multi-Level Validation\n– Customizing Error Messages and Data Validation Rules\n– Extracting Online Data using AI Formulas \nModule 3: Using and Customizing Templates \n– Modifying Workbook Templates\n– Accessing Online Templates\n– Creating Custom Templates with AI-Driven Suggestions\n– Using AI Translate for Multi Language Data \nModule 4: Advanced Charting and Visualization \n– Understanding Search Engine Rankings and Keyword Research\n– Technical\, On-Page\, and Off-page SEO Methods\n– Using Free and AI-driven SEO Tools for Optimization and rankings \nModule 5: Advanced Data Analysis With DAX And AI \n– Combined Chart Types and Secondary Axes\n– Formatting and Customizing Chart Elements\n– AI-Assisted Chart Recommendations (e.g.\, in Excel 365 Insights)\n– Applying Sparklines for In-Cell Visualization \nModule 6: Advanced Filtering Techniques \n– Filtering Data by Complex Criteria\n– Using Database Functions (DSUM\, DAVERAGE)\n– Extracting Unique Values and Removing Duplicates Using AI \nModule 7: Securing Data With Worksheet Protection \n– Protecting Worksheets and Workbooks with Passwords\n– Allowing Selective Editing\n– Managing Permissions for Workbook Sharing \nModule 8: Auditing Tools and Range Names \n– Assigning and Managing Range Names\n– Using Auditing Arrows and Formula Auditing\n– Locating and Correcting Errors with Trace Features \nModule 9: Importing and Exporting Data \n– Importing External Data\n– Exporting Data for Use in Other Applications\n– AI-Based Data Cleaning and Formatting \nModule 10: Using Advanced Functions For Analysis \n– Logical Functions (IF\, AND\, OR)\n– Lookup Functions (VLOOKUP\, HLOOKUP\, INDEX\, MATCH)\n– Statistical Functions (COUNTIF\, RANK) \nModule 11: Pivottables and Pivotcharts \n– Constructing and Formatting PivotTables\n– Grouping Data\, Adding Filters\, and Using Slicers\n– AI-Powered Data Insights for PivotTables \nModule 12: Scenario Analysis and Data Tables \n– Setting Up Scenarios for “What-If” Analysis\n– Creating and Managing Data Tables\n– Generating Scenario Summaries with Predictive AI Tools \nModule 13: Collaborative Workbook Tracking \n– Tracking Changes and Reviewing History\n– Comparing and Merging Workbooks\n– AI-powered Version Management \nModule 14: Conditional Formatting and Custom Formats \n– Applying Data Bars\, Color Scales\, and Icon Sets\n– Creating Custom Number Formats\n– AI-Based Recommendations for Formatting \nModule 15: Automating Tasks With Macros \n– Recording and Running Macros\n– Editing Macros for Flexibility\n– Assigning Macros to Buttons and Quick Access Toolbar
URL:https://www.excelacademy.my/event/hrd-corp-claimable-microsoft-excel-intermediate-and-advanced-level-data-management-with-ai-tools-2/
LOCATION:Armada Hotel\, Lot 6\, Lorong Utara C\, Section 52\, Petaling Jaya\, Selangor\, 46200\, Malaysia
CATEGORIES:Microsoft Excel
ATTACH;FMTTYPE=image/webp:https://www.excelacademy.my/wp/wp-content/uploads/2025/02/May2025_MicrosoftExcelIntermediateAdvancedlevelDataManagementWithAITools.webp
ORGANIZER;CN="Excel Academy":MAILTO:training@excelacademy.my
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Kuala_Lumpur:20250523T090000
DTEND;TZID=Asia/Kuala_Lumpur:20250523T170000
DTSTAMP:20260619T145808
CREATED:20250206T061749Z
LAST-MODIFIED:20250320T072511Z
UID:13638-1747990800-1748019600@www.excelacademy.my
SUMMARY:HRD Corp Claimable - ChatGPT and AI Tools: Content Creation and Marketing
DESCRIPTION:Download the Course Brochure Link \nThis training empowers participants to harness the potential of ChatGPT\, Gemini\, Co-Pilot and other AI tools for effective content creation and digital marketing. It provides a comprehensive understanding of leveraging AI to brainstorm ideas\, create impactful campaigns\, optimize performance\, and boost productivity. With a focus on real-world applications\, participants will explore case studies\, master AI-powered strategies\, and learn how to seamlessly integrate these tools into their marketing workflows to achieve measurable results. \nWhat will you learn in this ChatGPT and AI Tools : Content Creation and Marketing\n– Gain insights into AI trends and their impact on content marketing strategies\n– Learn to use AI Tools for brainstorming\, content ideation\, and creation\n– Enhance productivity with AI-powered tools for social media\, analytics\, and copywriting\n– Understand how to optimize campaigns with AI insights and troubleshoot for better performance\n– Explore the practical application of AI tools to improve creativity and efficiency in digital marketing campaigns. \nCourse Outline\nModule 1: Digital Trends and AI Overview \n– Explore the pillars of digital marketing and AI integration\n– Analyze malaysia’s 2024 digital trends and market demand\n– use industry tools for research and data-driven decision-making \nModule 2: AI in Content Marketing \n– Leverage AI for content ideation\, planning\, and creation\n– Craft engaging marketing content using AI-generated insights\n– Prompt structure and format for writing and scripting \nModule 3: AI in Anlytics and Website Optimization \n– Utilize Google Analytics 4 and Search Console for performance tracking\n– Optimize SEO with AI-suggested keywords\, title & description\n– How to use AI to analyze\, plan and improve your website traffic \nModule 4: AI in Social Media Marketing \n– Use AI-powered tools like Meta Advantage+ to improve campaigns\n– Learn strategies for setting up\, monitoring\, and optimizing social campaigns\n– Troubleshoot and enhance campaign performance using AI insights \nModule 5: Productivity and Creativity with AI \n– Explore AI tools for voice cloning\, avatar creation\, and proposal writing\n– Evaluate the strengths and limitation of various AI tools for marketing\n– Using AI to enhance images and design for your marketing campaign
URL:https://www.excelacademy.my/event/hrd-corp-claimable-chatgpt-and-ai-tools-content-creation-and-marketing-4/
LOCATION:Armada Hotel\, Lot 6\, Lorong Utara C\, Section 52\, Petaling Jaya\, Selangor\, 46200\, Malaysia
CATEGORIES:ChatGPT
ATTACH;FMTTYPE=image/webp:https://www.excelacademy.my/wp/wp-content/uploads/2025/02/May2025_ChatGPTAITools.webp
ORGANIZER;CN="Excel Academy":MAILTO:training@excelacademy.my
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Kuala_Lumpur:20250527T090000
DTEND;TZID=Asia/Kuala_Lumpur:20250528T170000
DTSTAMP:20260619T145808
CREATED:20250206T071329Z
LAST-MODIFIED:20250320T072556Z
UID:13647-1748336400-1748451600@www.excelacademy.my
SUMMARY:HRD Corp Claimable - Digital Marketing Masterclass
DESCRIPTION:Download the Course Brochure Link \nThe Digital Marketing Masterclass equips participants with the skills to craft impactful campaigns\, optimize websites\, and leverage AI tools for improved online presence and conversions. This hands-on program covers key digital marketing strategies\, including social media\, email marketing\, SEO\, and content creation\, tailored for B2C and B2B industries. Through real-world case studies and practical exercises\, participants will gain actionable insights to drive measurable results in today’s dynamic digital landscape. \nWhat will you learn in this Digital Marketing Masterclass\n– Understand the core principles of digital marketing and its relevance in the modern business ecosystem.\n– Develop\, manage\, and optimize impactful campaigns across Facebook\, Instagram\, and other social media platforms.\n– Craft high-performing email marketing strategies to increase engagement and conversions.\n– Build effective landing pages and websites that enhance user experience and drive conversions.\n– Leverage content marketing to establish authority and foster community growth.\n– Apply SEO best practices to boost website rankings and organic visibility.\n– Incorporate AI tools to streamline campaign management\, content creation\, and analytics.\n– Conduct competitor and demand analysis to refine marketing strategies. \nCourse Outline\nModule 1: Principles of Digital Marketing \n– Overview of an effective digital marketing strategy with AI Overview.\n– Key pillars: content\, social\, email\, SEO\, and analytics.\n– Customer online behavioral journey and consumer trends.\n– Competitor research and demand analysis tools.\n– Incorporating AI for your marketing strategies. \nModule 2: Social Media Marketing (Facebook & Instagram) \n– Structuring campaigns for optimal performance.\n– Targeting audiences\, allocating budgets\, placement and creative enhancement tomaximize ROI.\n– Monitoring and measuring your campaign\, A/B test and understand metrics to improveyour existing campaign.\n– Leveraging AI to improve campaign performance \nModule 3: Email Marketing Essentials with AI \n– Crafting impactful email content for lead nurturing and retention\n– Segmentation and personalization strategies to boost open and click through-rates\n– Analyzing campaign performance for continuous improvement \nModule 4: Landing Page and Website Optimization \n– Principles and structures of high-converting landing pages\n– Differences between websites and landing pages\, and when to use each\n– How to identify website content and structural gap\, to improve customer journey and conversions \nModule 5: Content Marketing Strategies with AI \n– How to use AI for content marketing and brainstorming\n– Leveraging different AI tools for text\, video & images\n– Researching\, ideating\, and planning content calendars\n– Measuring content effectiveness and adjusting for improved reach and engagement \nModule 6: Search Engine Optimization (SEO) \n– Understanding SEO pillars: technical\, on-page\, and off-page\n– Keyword research for organic search improvement\n– Using AI to Improve SEO content\n– Conducting audits and applying free tools to enhance web performance\n– Best practices to rank on the first page of Google\n– How to measure your SEO performance with tools with AI
URL:https://www.excelacademy.my/event/hrd-corp-claimable-digital-marketing-masterclass-21/
LOCATION:Armada Hotel\, Lot 6\, Lorong Utara C\, Section 52\, Petaling Jaya\, Selangor\, 46200\, Malaysia
CATEGORIES:Digital Marketing
ATTACH;FMTTYPE=image/webp:https://www.excelacademy.my/wp/wp-content/uploads/2025/02/May2025_DMM.webp
ORGANIZER;CN="Excel Academy":MAILTO:training@excelacademy.my
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Kuala_Lumpur:20250527T090000
DTEND;TZID=Asia/Kuala_Lumpur:20250528T170000
DTSTAMP:20260619T145808
CREATED:20250206T071743Z
LAST-MODIFIED:20250320T072906Z
UID:13650-1748336400-1748451600@www.excelacademy.my
SUMMARY:HRD Corp Claimable - Microsoft Excel With AI Tools: Data Analytics and Visualization
DESCRIPTION:Download the Course Brochure Link \nThis course is designed to enhance participants’ skills in using Microsoft Excel and AI tools for advanced data analytics and visualization. Participants will explore the powerful data manipulation\, analysis\, and visualization features of Excel\, while also integrating AI tools to streamline tasks and uncover deeper insights. The course will provide hands-on experience in cleaning\, analyzing\, and presenting data in meaningful ways\, equipping participants with the tools necessary for smarter\, data-driven decision-making. \nWhat will you learn in this Microsoft Excel with AI Tools: Data Analytics and Visualization\n– Import and manage data from various sources into Excel for seamless analysis.\n– Clean and manipulate data effectively using Excel’s built-in functions and AI-enhanced features.\n– Apply advanced Excel functions for logical analysis\, data matching\, and categorization.\n– Utilize AI-powered features\, such as predictive modeling and automated insights\, within Excel.\n– Visualize data effectively using Excel’s tools\, including charts\, conditional formatting\, andsparklines.\n– Create dynamic\, interactive dashboards using PivotTables\, PivotCharts\, and slicers for enhanced data exploration and storytelling.\n– Automate repetitive tasks and streamline analysis using Excel’s macros and AI-enhanced automation tools. \nCourse Outline\nModule 1: Getting Data Into Microsoft Excel \n– Import data from multiple platforms into Excel for further analysis\n– Explore methods for efficient data importing and connecting to external data sources\n– Integrate AI tools to enhance data retrieval and preprocessing \nModule 2: Data Cleaning and Manipulation \n– Utilize functions for combining and splitting text to enhance data readability\n– Clean data\, remove unwanted characters\, and ensure accuracy for better analysis\n– Leverage AI tools for data cleaning\, such as automatic error detection and correction \nModule 3: Working with Numbers and Dates \n– Convert data types from text to numbers\, dates to text\, and both numbers and text to dates\n– Master functions for generating dates\, calculating days between dates\, and more\n– Use AI tools to automate complex calculations and date manipulations \nModule 4: Defined Names For Better Data Management \n– Learn how to use cell referencing and naming for improved data organization\n– Create named ranges and automate processes for enhanced efficiency\n– Implement AI tools to optimize data organization and structure \nModule 5: Automating Data Manipulation with Tables \n– Utilize SMART TABLES for creating\, formatting\, and managing data tables\n– Format\, sort\, and filter data efficiently for improved organization\n– Apply AI tools to automate data sorting\, analysis\, and reporting \nModule 6: Logical and Lookup Functions \n– Evaluate data using nested IF functions for advanced logical operations\nPerform logical operations with IF\, categorize data using VLOOKUP and XLOOKUP\n– Master advanced functions such as INDEX and MATCH for precise data matching\n– Integrate AI for predictive analysis and automated decision-making within Excel \nModule 7: Data Visualization \n– Visualize data effectively using conditional formatting\, sparklines\, and number formats\n– Utilize standard charts (line\, pie\, scatter) and specialized charts (hierarchy\, waterfall\, funnel\, etc.) for insightful data representation\n– Leverage AI tools to generate visualizations and identify trends automatically \nModule 8: Creating Interactive Dashboards \n– Summarize data dynamically using PivotTables for quick insights\n– Customize\, group\, sort\, and filter pivot data for interactive dashboards\n– Create engaging dashboards with pivot charts\, slicers\, and timelines\n– Integrate AI tools to enhance dashboard interactivity and data presentation
URL:https://www.excelacademy.my/event/hrd-corp-claimable-microsoft-excel-with-ai-tools-data-analytics-and-visualization-2/
LOCATION:Armada Hotel\, Lot 6\, Lorong Utara C\, Section 52\, Petaling Jaya\, Selangor\, 46200\, Malaysia
CATEGORIES:Microsoft Excel
ATTACH;FMTTYPE=image/webp:https://www.excelacademy.my/wp/wp-content/uploads/2025/02/May2025_MicrosoftExcelDataAnalytics.webp
ORGANIZER;CN="Excel Academy":MAILTO:training@excelacademy.my
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Kuala_Lumpur:20250528T090000
DTEND;TZID=Asia/Kuala_Lumpur:20250528T170000
DTSTAMP:20260619T145808
CREATED:20250206T072335Z
LAST-MODIFIED:20250320T073040Z
UID:13653-1748422800-1748451600@www.excelacademy.my
SUMMARY:HRD Corp Claimable - Capcut For Video Marketing
DESCRIPTION:Download the Course Brochure Link \nThis workshop is designed to empower the participants with the skills and knowledge necessary to create captivating\, professional-quality videos using CapCut video editing application. In today’s digital age\, authenticity in video content holds significant importance. The workshop will cover the full potential of CapCut\, from basic editing techniques to advanced features\, with a focus on producing content that resonates with the target audience. \nWhat will you learn in this CapCut for Video Marketing?\n– Master the basic features and interface of CapCut.\n– Develop storyboarding and scripting skills to create structured\, engaging video content.\n– Explore various editing tools and effects to enhance the quality of the videos.\n– Master the art of audio editing\, including adding background music\, sound effects andadjusting audio levels.\n– Discover advanced editing techniques such as keyframing and transitions.\n– Enhance their photographic mindsets about creating better videos.\n– Engage in hands-on activities and practical exercises.\n– Achieve personal satisfaction in creating their own masterpieces. \nCourse Outline\nModule 1: Introduction to Video Marketing \n– Understand the significance of video marketing in the current market.\n– Identify current trends and consumer behaviors related to video content.\n– Recognize the challenges and opportunities in using video for product marketing. \nModule 2: Introduction to Capcut \n– Navigate CapCut’s Interface with confidence.\n– Familiarize with CapCut’s essential tools and how they can be applied to create visually appealing content.\n– Gain an understanding of how to edit videos efficiently for marketing purposes. \nModule 3: Creating Engaging Video Content \n– Develop engaging video content through effective storyboarding and planning.\n– Create scripts and storyboards that resonate with target audiences and align with the brand’s image.\n– Understand the role of authentic content in building consumer trust and brand loyalty. \nModule 4: Video Editing Using CapCut \n– Utilize advanced CapCut features such as transitions\, effects\, and text overlays.\n– Enhance the presentation of the video by focusing on key visual details.\n– Understand how to craft professional-looking videos that appeal to the target audiencemarket. \nModule 5: Enhancing Videos with Capcut \n– Add music\, voiceovers\, and sound effects to improve the emotional impact of videos.\n– Incorporate branding elements like logo and color schemes to maintain consistency in videos.\n– Finalize and optimize videos for high-quality output across various platforms. \nModule 6: Group Assignment \n– Collaborate effectively within a group to plan\, shoot\, and edit a video.\n– Apply all learned CapCut techniques in a real-world scenario.\n– Create an engaing video in a team.\n– Manage time efficiently during the video production process. \nModule 7: Presentation & Feedback \n– Present video content confidently\, explaining creative and technical decisions.\n– Provide and receive constructive feedback on video creation and editing.\n– Identify areas for improvement in video marketing strategies.\n– Refine future video projects based on peers’ feedback.
URL:https://www.excelacademy.my/event/hrd-corp-claimable-capcut-for-video-marketing-15/
LOCATION:Armada Hotel\, Lot 6\, Lorong Utara C\, Section 52\, Petaling Jaya\, Selangor\, 46200\, Malaysia
CATEGORIES:CapCut for Video Marketing
ATTACH;FMTTYPE=image/webp:https://www.excelacademy.my/wp/wp-content/uploads/2025/02/May2025_Capcut.webp
ORGANIZER;CN="Excel Academy":MAILTO:training@excelacademy.my
END:VEVENT
END:VCALENDAR