BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Excel Academy Malaysia - HRD Corp Approved Training Provider - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://www.excelacademy.my
X-WR-CALDESC:Events for Excel Academy Malaysia - HRD Corp Approved Training Provider
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:Asia/Kuala_Lumpur
BEGIN:STANDARD
TZOFFSETFROM:+0800
TZOFFSETTO:+0800
TZNAME:+08
DTSTART:20240101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=Asia/Kuala_Lumpur:20251015T100000
DTEND;TZID=Asia/Kuala_Lumpur:20251015T170000
DTSTAMP:20260528T125215
CREATED:20250425T022704Z
LAST-MODIFIED:20250908T064226Z
UID:13875-1760522400-1760547600@www.excelacademy.my
SUMMARY:HRD Corp Claimable - ChatGPT and AI Tools: Content Creation and Marketing
DESCRIPTION:Download the Course Brochure Link \nThis training empowers participants to harness the potential of ChatGPT\, Gemini\, Co-Pilot and other AI tools for effective content creation and digital marketing. It provides a comprehensive understanding of leveraging AI to brainstorm ideas\, create impactful campaigns\, optimize performance\, and boost productivity. With a focus on real-world applications\, participants will explore case studies\, master AI-powered strategies\, and learn how to seamlessly integrate these tools into their marketing workflows to achieve measurable results. \nWhat will you learn in this ChatGPT and AI Tools : Content Creation and Marketing\n– Gain insights into AI trends and their impact on content marketing strategies\n– Learn to use AI Tools for brainstorming\, content ideation\, and creation\n– Enhance productivity with AI-powered tools for social media\, analytics\, and copywriting\n– Understand how to optimize campaigns with AI insights and troubleshoot for better performance\n– Explore the practical application of AI tools to improve creativity and efficiency in digital marketing campaigns. \nCourse Outline\nModule 1: Digital Trends and AI Overview \n– Explore the pillars of digital marketing and AI integration\n– Analyze Malaysia’s 2024 digital trends and market demand\n– use industry tools for research and data-driven decision-making \nModule 2: AI in Content Marketing \n– Leverage AI for content ideation\, planning\, and creation\n– Craft engaging marketing content using AI-generated insights\n– Prompt structure and format for writing and scripting \nModule 3: AI in Analytics and Website Optimization \n– Utilize Google Analytics 4 and Search Console for performance tracking\n– Optimize SEO with AI-suggested keywords\, title & description\n– How to use AI to analyze\, plan and improve your website traffic \nModule 4: AI in Social Media Marketing \n– Use AI-powered tools like Meta Advantage+ to improve campaigns\n– Learn strategies for setting up\, monitoring\, and optimizing social campaigns\n– Troubleshoot and enhance campaign performance using AI insights \nModule 5: Productivity and Creativity with AI \n– Explore AI tools for voice cloning\, avatar creation\, and proposal writing\n– Evaluate the strengths and limitation of various AI tools for marketing\n– Using AI to enhance images and design for your marketing campaign
URL:https://www.excelacademy.my/event/hrd-corp-claimable-chatgpt-and-ai-tools-content-creation-and-marketing-9/
LOCATION:Armada Hotel\, Lot 6\, Lorong Utara C\, Section 52\, Petaling Jaya\, Selangor\, 46200\, Malaysia
CATEGORIES:ChatGPT
ATTACH;FMTTYPE=image/webp:https://www.excelacademy.my/wp/wp-content/uploads/2025/04/Oct2025_ChatGPTAITools-1.webp
ORGANIZER;CN="Excel Academy":MAILTO:training@excelacademy.my
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Kuala_Lumpur:20251023T090000
DTEND;TZID=Asia/Kuala_Lumpur:20251023T170000
DTSTAMP:20260528T125215
CREATED:20250425T023258Z
LAST-MODIFIED:20250912T074401Z
UID:13879-1761210000-1761238800@www.excelacademy.my
SUMMARY:HRD Corp Claimable - Introduction To AI Tools: Enhancing Office Productivity
DESCRIPTION:Download the Course Brochure Link \nIn today’s dynamic digital landscape\, this comprehensive one-day training program empowers professionals to harness the transformative potential of AI tools across diverse business functions. Participants will explore cutting-edge platforms like ChatGPT\, GoogleGemini\, and Microsoft Copilot\, gaining practical skills to automate routine tasks\, optimize workflows\, and drive organizational productivity in marketing\, human resources\, customer service\, and financial operations. Through a strategic blend of theoretical insights and hands-on exercises\, attendees will learn to generate high-quality professional content\, navigate ethical AI implementation\, and unlock innovative solutions that provide a competitive edge in the rapidly evolving workplace technology ecosystem. \nWhat will you learn in this Introduction To AI Tools: Enhancing Office Productivity\n– Develop a comprehensive understanding of AI applications across marketing\, HR\, customer service\, and finance\, mastering leading platforms like ChatGPT\, Gemini\, and Copilot to enhance cross-functional productivity.\n– Acquire advanced prompt engineering skills to create high-quality\, context-specific AI interactions\, enabling efficient automation of routine tasks and innovative workflow optimization.\n– Implement AI tools strategically while navigating ethical considerations\, including  data privacy\, bias mitigation\, and responsible AI usage across different organizational contexts.\n– Gain practical\, hands-on experience creating AI-powered reports\, communication materials\, and solution strategies through real-world scenario exercises and advanced content generation techniques. \nCourse Outline\nModule 1: AI Fundamentals and Organizational Transformation \n– Artificial Intelligence Landscape\n– Core AI Concepts\n– Machine Learning\n– Generative AI Principles\n– AI’s Strategic Role in Modern Organizations \nModule 2: Comprehensive Prompt Engineering \n– Fundamentals of Effective Prompting\n– Types of Prompts\n– Elements of Powerful Prompts\n– Crafting Precise and Contextual Interactions\n– Advanced Prompting Techniques\n– Hands-On Prompt Optimization Exercises\n– Web Search Integration with AI Tools \nModule 3: Departmental AI Application \n– Marketing Strategies\n– Content Creation Techniques\n– Market Research and Trend Analysis\n– Audience Segmentation\n– Personalization Strategies\n– Creative Brainstorming\n– A/B Testing Optimization \n– Human Resources Innovations\n– Recruitment Process Enhancement\n– Employee Onboarding Automation\n– Training and Development Programs\n– Performance Management\n– Candidate Screening\n– Employee Development Planning \n– Customer Service Transformation\n– AI-Powered Customer Interaction\n– Chatbot Development\n– Personalized Query Resolution\n– Feedback Collection Mechanisms\n– Knowledge Base Creation\n– Efficient Data Management \n– Financial Operations Optimization\n– Financial Reporting Automation\n– Market Analysis Tools\n– Risk Management Strategies\n– Investment Insights Generation\n– Data Analysis and Reporting\n– Process Automation Techniques \nModule 4: Advanced Content and Communication Skills \n– Professional Document Generation\n– Email and Communication Drafting\n– Translation and Proofreading\n– Tone and Style Customization\n– Preventing Common AI Content Pitfalls \nModule 5: Creative and Visual AI Applications \n– Image Generation Techniques\n– Visual Content Creation\n– Creative Storytelling\n– Preventing AI Hallucinations\n– Tools: Midjourney\, DALL-E \nModule 6: Ethical AI and Responsible Implementation \n– Data Privacy Considerations\n– Bias Mitigation Strategies\n– Intellectual Property Awareness\n– Compliance and Ethical Guidelines\n– Transparency in AI Interactions
URL:https://www.excelacademy.my/event/hrd-corp-claimable-introduction-to-ai-tools-enhancing-office-productivity-5/
LOCATION:Armada Hotel\, Lot 6\, Lorong Utara C\, Section 52\, Petaling Jaya\, Selangor\, 46200\, Malaysia
CATEGORIES:ChatGPT
ATTACH;FMTTYPE=image/webp:https://www.excelacademy.my/wp/wp-content/uploads/2025/04/Oct2025_IntroductionToAITools-2.webp
ORGANIZER;CN="Excel Academy":MAILTO:training@excelacademy.my
END:VEVENT
END:VCALENDAR